Digital Product Design
A holistic view of product from the promise to the delivery of the value proposition
Service
Design
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User research
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Journey mapping
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Service blueprint
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Touchpoint analysis
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Process optimisation
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UX/UI design
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Interactive mockups
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MVP design
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Design for development
Service
Design
Customer Experience
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Research insights
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Journey mapping
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Usability testing
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UX/UI design
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Interactive mockups
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MVP design
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Design for development
Market Positioning
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Business analysis
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Competitor analysis
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Customer journey
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Brand positioning
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Unique selling proposition
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Online sales presence
Business Transformation
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Culture design
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Value definition
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Leadership alignment
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Communication strategy
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Engagement metrics
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Product delivery framework
SERVICE DESIGN
Online Banking
For Niche Bank,
EMEA Region
We designed an online banking platform that enables local and international payments at the switch of a toggle.
With customizable visual tiles, users can select the exact information they need at a glance. This makes managing transactions and cashflow simple and fast.
PROPOSITION DESIGN
Minigrid DESCOs
for World Bank,
New York,
NK
The IFC carried out a benchmarking exercise of mini-grid distributed energy services companies (DESCOs) as part of its market development. The objective was to help stakeholders better design interventions, to catalyze growth of mini-grid DESCOs and create investor interest.
Understanding the financial and operational performance of DESCOs is critical to assessing investment potential.
MARKET POSITIONING
SwitchPay
What’s good for your customer, is great for your business!
SwitchPay is a fintech specialising in alternative payment methods. They help retail customers stretch their money with a choice of ways to pay for goods. This also helps retailers increase sales responsibly. SuperUltra designed a positioning strategy that offered better pricing to customers by creating competition between payment providers and eliminated overwhelming and irrelevant choices by making payment options contextual to the store, product and customer.
BUSINESS TRANSFORMATION
eXero-dr
for Lodox,
Johannesburg,
South Africa
Lodox makes x-ray machines with a unique combination of low radiation emission and distinct bone and tissue detail. We were asked us to launch the world’s first digital radiology machine dedicated to forensic pathology - the eXero-dr.
It produces a crystal-clear 100 megapixel full-body x-ray image in 13 seconds, outperforming any other scanner.
Our Clients
Our Experts
28
Years of Experience
100+
Business Partners
20+
Technical and Creative Professionals